Zero Zero

本格焼酎は糖質0・プリン体0

While "drinking in moderation" is key, honkaku shochu is said to offer various health benefits compared to other alcoholic beverages.

Did you know that honkaku shochu contains zero sugar *1, zero purines *2, and is low in calories?
Shochu is an alcoholic beverage made by extracting alcohol through a process called distillation, so it does not contain sugar or purines derived from the raw materials.
Because it has zero sugar, it is lower in calories compared to non-distilled alcoholic beverages like beer, sake, or wine when measured by the same alcohol content.
Shochu is a great choice for those concerned about sugar or purines and for those who want to enjoy alcohol while on a diet.

  1. According to Japanese food labeling act
  2. Products containing less than 0.5mg of purines per 100ml can be labeled as "zero purines"
The amount of alcohol contained in each type of alcoholic beverage is calculated based on 15ml. *Reference: Standard Tables of Food Composition in Japan 2015 Edition (7th Edition)
The calories in Kurokkiriball are 70 calories *Based on 25% Shochu

The preventive effect of honkaku shochu on thrombosis

It has been found that honkaku shochu activates thrombolytic enzymes in the body. After consuming an alcohol, enzyme activity in honkaku shochu drinkers is about 2.4 times higher than in non-drinkers, about 1.6 times higher than in beer drinkers, and about 1.4 times higher than in wine drinkers, showing experimental results that shochu has a higher thrombolytic effect compared to other alcoholic beverages.

What is the secret behind the 0 sugar and 0 purines content?

The ingredients of sweet potato honkaku shochu are simply sweet potatoes, rice, and water. Naturally, these ingredients contain sugar and purines. However, through the distillation process, which is used to extract alcohol, the sugar and purines are reduced to 0g. Distillation involves boiling the secondary mash created in the preliminary stages, then cooling and collecting the vapor to produce shochu. The sugar and purines from the ingredients in the secondary mash do not vaporize during boiling, allowing for the extraction of volatile components like alcohol and flavor compounds. As a result, the sugar and purines in the distilled shochu are reduced to 0g. Additionally, since honkaku shochu undergoes only a single distillation, it retains a higher concentration of flavor compounds for a richer aroma and taste compared to korui shochu, which undergoes multiple distillations.

焼酎に人生をかけた男がいた。
口癖は「1/1000の味の違いがわからなければ失格だよ」

Enjoying just the right amount

The key to enjoying honkaku shochu is finding your ideal amount. While it offers many benefits compared to other alcoholic beverages, it’s important to avoid overconsumption.
By understanding your ideal amount, you can prevent overindulgence and adjust your drinking habits based on how you feel each day. Discover your ideal amount and enjoy a lifestyle enhanced by shochu.